Welcome
Welcome to Heartland Whole Health Institute. Discover how art, architecture, nature, education, and wellness come together on the Crystal Bridges Campus.

Plan your visit
Nestled in the heart of Bentonville, Arkansas, on the Crystal Bridges Campus, Heartland Whole Health Institute is a place where art and wellness converge. Whether you’re here for a tour, an event, or simply exploring, we invite you to experience a space designed to inspire well-being and connection.
- 850 Museum Way, Bentonville, Arkansas 72712
- Open to the public Monday – Friday 8 a.m. – 6 p.m.
- Closed on weekends and major holidays.
- Free parking is available at Campus Parking located on Museum Way.
What you’ll discover
The Institute is located on the Crystal Bridges Museum of American Art Campus. The building, opened May 1, 2025, was designed by Marlon Blackwell Architects (Fayetteville, Arkansas) and is inspired by Ozark landscapes. The building’s materials are a mix of weathered brass fins and glass and stone cladding. The stone, also known as Giraffe Stone, is a building method found throughout the region, and the weathered brass fins are similar to the hardwood forests prominent in the Ozarks.

The Art of Whole Health
An art gallery on the first floor showcases the inaugural exhibition, The Art of Whole Health, featuring 24 artworks curated by Crystal Bridges Museum of American Art. Visitors can enjoy a self-guided art and architecture tour, or attend guided architecture tours on Fridays from 10:30 – 11:30 a.m.

Heartland Café
Located in the lobby of the Heartland Whole Health Institute, the Heartland Café offers drinks, pastries, and prepared grab-and-go meals.

Read more about the full Crystal Bridges Campus, including Alice L. Walton School of Medicine and Crystal Bridges Museum of American Art here.
Events
Learn about the details of what makes the Institute building extraordinary through weekly architecture tours. The tours, facilitated by trained Crystal Bridges guides, take place every Friday from 10:30 – 11:30 a.m. starting in the Institute lobby.
Learn more about hosting your event at the Institute through Crystal Bridges.
More information
Answers to frequently asked questions can be found here.